Can the iPhone 6 Save Apple from Declining Market Share?

Can the iPhone 6 Save Apple from Declining Market Share?

Anyone reading this article has heard of the new Apple iPhone 6, and you may believe that Apple has the majority share of the smartphone industry. However, that is actually quite far from the truth, and their piece is continually shrinking. The statistics are actually quite staggering considering iPhones are considered a big player. Using the second quarter, in the year of 2011, Apple was almost 19% of the smartphone market share with Samsung being 17%. This year the tables drastically turned with Apple being under 12% and Samsung jumped to almost one quarter of the market. The operating system sales statistics were even more telling considering Android sold over five times more products than the iOS. The question is can the Apple iPhone 6 save this popular technology company?

Features of the Apple iPhone 6

Many people remember the heckling from Apple about the large screens of the Android phones; however, they boosted the size of their new smartphone quite significantly. The dedicated webpage states the size is up to 5.5 inches with a thickness of just 7.1 millimeters, which is just over one quarter of an inch. The retina display has a resolution of 1920 by 1080 in the Plus model. The phone comes packaged with an entirely new operating system that offers a range of advanced and exciting features. One of those is the fingerprint security, which can not only access the phone but also approve purchases in the App Store. The addition of a new wallet application speeds up purchases across more than just the App Store too.

The upgraded hardware speeds up more than just purchases; they advertise that CPU performance is up to fifty times faster and the GPU performance as eighty times faster. This is backed by the upgraded battery life of dozens of hours depending on the usage, possibly many days on just standby. The enhanced graphics vastly improve the user experience and combined with the upgraded camera with eight megapixels, the pictures and videos are exceptionally high definition, including slow motion capabilities and other advanced features seen only on cameras.

Depending on the model, storage capacity, and carrier, the price could be just under two hundred dollars to over six hundred. The price is comparable to the new Samsung Galaxy S5. Therefore, will the new Apple iPhone 6 help the market share? Many experts say that the likelihood of any change is small. While the features are bigger and better than anything offered before by the company. They still are only comparable to those offered by the upcoming Android phones. Therefore, only those supportive of Apple and their products will likely show major support for the product, while few individuals are going to completely switch companies for this new creation. The phone does seem incredible and quite advanced, but the hardware and software are simply not innovating enough to drastically change the distribution of the smartphone market.

The Future of Social Media and how it intends to revolutionize the way the world works

The Future of Social Media and How It Intends to Revolutionize the Way the World Works

We have a general tendency of feeling exciting and thrilled whenever we come across something new and innovative, be it a new musical group, new TV show, new job, a new mobile or even a new pair of shoes. People like to get all fired up about laying their hands on the new and latest things they see, regardless of their usefulness. However, such novelty is short lived, and after using anything new for a particular amount of time, the true pros and cons associated with it emerges.

History of Social Media

Similar is the case with social media, as when it first tried to surprise the world with its innovative concept and uncapped potential, the world didn’t really gave a damn and it won itself tons of criticizers throughout the globe. However, today, years after social media marked its arrival, even people as aged as grandparents, who were believed to be its strong criticizers then, feel blessed to ride the technology wave and a lot can’t even leave without using certain platforms regularly. It is not just using it for entertainment purposes we are talking about, but social media has indeed revolutionized the way the world lives and breathes. It has managed to offer something of great importance to the world, and bridge the various gaps acting as hurdles for taking the lifestyles of people throughout the world to a whole new level.

The Transformation Phases

After its arrival, however, social media has already changed its face many a times. Going viral is not the only thing people now talk about, but creating meaningful interaction and engagement has become more considerable. Facebook is no longer the only site that represents social media, and it has been able to stretch its meaning to a much deeper and wider level. The time to time changes has helped it become one of the most important platforms the world now looks forward to, for achieving various objectives.

Where It is Today

Social media has managed to find itself a place in the center of everything the world requires. From connecting with friends and family, carrying out promotional campaigns for products and services offered by small local businesses to multinational corporations alike throughout the world to changing the nature of politics, it simply manages to come in handy in achieving almost all types of results. Nowadays, customers see social media in a completely different way. It all started with the young generation posting updates about their personal matters for sharing with their friends and family, but went on to invent of various exciting and innovative applications allowing to follow a new way to add various dimensions of engagement with other mediums of communication like the television or radio to multiple business applications. People throughout the world are using social media to its fullest for amplifying their voices and making themselves heard, while the businesses are not missing out on any opportunities to utilize the seemingly unlimited potential of social media.

The Face of Social Media in the Future

From its advent to now, social media has only been heading upwards in terms of its usefulness, innovation, potential, reach and on and on. Based on this tremendous transformation, it is not difficult to predict that the future of social media will be something not easily imaginable now. It will be only a delight to see how a lot of the marketing tools evolve and transform in the future. Whatever the future of social media would be, we can be sure of seeing the emergence of some really big themes. Some of the things the future of social can bring with it are:

The Transformation of Internet Marketing

Internet Marketing is one of the most popular concepts spreading like wildfire throughout the world. No one ever seemed to be late to the party when it comes to this form of marketing, and almost everyone with a proper and sound plan has been able to make something out of this massive opportunity. Multinational corporations are running the fierce race of making the most out of this form of marketing, by coming up with highly innovational promotional campaigns using the Internet as a platform. Small businesses too have been able to mimic the same through their limited but planned approach.

In the future, this is something that will evolve the most with the advancement of social media and more and more businesses as well as individuals will be able to harness the enormous benefits it is bound to offer in the future.

A New Level of Communication

With applications like Whatsapp and others of its type, a new level of communication has emerged. Sharing photos and videos at the touch of one’s finger now seem perfectly normal. Also, almost everyone, even in the remotely developed countries, use the various social media sites to take their communication to an altogether new level. With sites like Facebook and Twitter, the world has now found a new way of expressing, sharing and communicating.

With communication of already such an advanced stage, we cannot actually imagine any more advancement in it, but who knows, social media has been known since long for its element of surprise, and it is sure to follow the same in the coming years, by coming up with a form of communication that will leave many so called haters of the social media gazing open mouthed at it.

Enhancing Customer Relationship

Customers are widely known as the heart of any business, be it one operating internationally or on a local level. No business can exist in the absence of customers. Hence, the way a business connects to customers is of utmost importance. However, gone are the days when advertising used to be the perfect way to connect to your customers. Now, interacting with them is the most effective technique to improve the brand image and ensure customer loyalty. And to achieve this, companies throughout the globe are using various social media platforms to build a fan base and market their products, offer various prizes and gifts to their followers, come up with interesting contests and so on, hence increasing the interaction and thus improving the relations with their customers.

The Time is NOW… Go Ahead and Join the Future

The construction of a great future of the social media is well underway. Marketing techniques of all types and scales are expected to turn to the social media and even the communication will be shifted completely to an even more innovative level. The earlier one shifts their marketing efforts to the social media the more they will benefit in the future when it evolves into something insanely massive in the coming years.

McCain Campaign Suspension Scum

Suspension Scum

Daily Kos collects the scummy “suspension” tactics of the McCain campaign:

Andrew Sullivan has reports from two different readers in two different media markets that McCain ads are up and running as relentlessly as ever.

David Kurtz at Talking Points Memo reports on McCain surrogate Nancy Pfotenhauer appearing on Fox to attack Obama, and then scooting on over to the Washington Times for a friendly little chat about the campaign.

Campaign suspended?

Syrah Palin Wine

The Palin Ripple Effect

Not only is Sarah Palin still a relative stranger to most of us from the mainland, thanks to her game of hide and seek with the press, not to mention the quasi convention-rerun speech she gives at every rally (how many times can we really hear the bullshit story of “Thanks, but no thanks, for the Bridge to Nowhere” line?). Palin’s mere presence has caused some issues for a certain business owner as well.

The sales of the Chilean red wine, deemed with the unfortunate name of “Palin Syrah,” has seen its sales plummet since Sarah’s rise to the national level. The brew once sold well at the Yield Wine Bar of California. Now? Not so much.

Twitter Zeitgeist – June 13th Edition

Current State Of The Tweet:

As the Twitter community still wobbles and reels on the news of Tim Russert’s passing, the tides have turned a bit, and the community has started talking about the odes to Russert from the journalists themselves. Case in point, Keith Olbermann, who delivered a teary-eyed note of sympathy for his former collegue.

Twitscoop.com is also picking up some noise about Songbird, a desktop media player, which just released its new 0.6 software version.

Twitter Trends of The Day:

Tim Russert attack: Well-known journalist and the host of MSNBC’s Meet The Press, Tim Russert, passed away today at the MSNBC studios due to a heart attack. The Twitter community is both shocked and saddened by this news. Many people have admitted tearing up after hearing of the passing and hearing journalistic eulogies. He was 58 years old.

Kelly verdict: R&B singer R. Kelly was pronounced not guilty on all charges of child pornography after an video allegedly showed him performing sexual acts with a minor, including water sport (sexual urination). No word on whether the shock of this ridiculous verdict had anything to do with Tim Russert’s untimely death.

Holland France: Holland defeated France 4-1 in a Euro 2008 soccer match-up. The consensus on Twitter reads something like “FUCK YEAH, HOLLAND WOOOHOOOO!” Of course, there are a fair share of people who just don’t give a shit, but displayed their Dutch pride anyway. Damn front runners.

Measurement Blogpotomac: BlogPotomac is this year’s premiere social media marketing event for greater Washington DC. Discussion on Twitter was highly centered around social media measurement and determining the attitude behind your blogs community.

Twitter Zeitgeist – June 12th Edition

So here is an idea. To light a fire under my ass to start posting more here, I figured I’d start a semi-daily post discussing the hottest trends and buzz words on Twitter. I’ll be using a collection of Twitter meme trackers to keep up with the hotness factor, and hopefully, this “Twitter Zeitgeist” will help us grab hold of the culture of social media.

Current State of the Tweet:

As it stands right now, according to Twitscoop.com the words “angry”, “blogger”, and “contest” were pretty much neck and neck for the trend words of the moment until TechCrunch posted about the new Google/Yahoo search partnership agreement. Right after this was posted, the word “announcement” was by far the leading trend word being Tweeted (coincidentally, Mike Arrington would also most likely win any “angry blogger contest”.)

This just goes to show how much influence TechCrunch has on Twitter, new media, and pretty much the entire web industry.

Trend’s Picked Up Today:

Germany Croatia – Germany vs. Croatia had a moment of hotness today when Croatia defeated the German’s 2-1 in a Euro 2008 Football (or Soccer as we in the States like to call it.)

Supreme Court – The good ole boys (and girl) of the Supreme Court today decided that Gitmo detainees could challenge their detention through the U.S. court system. CNN says this “decision marks another legal blow to the Bush administration’s war on terrorism policies.”

David Davis – British politician David Davis resigned from his position in parliament and title of the Shadow Home Secretary today. Sources say he did this to raise awareness of civil issues. The Twitter consensus seems to stand as respectful of the man, but there are still some who think he’s a “show boating moron”.

iPhone 3G AT&T

What AT&T Doesn’t Want You To Know About The iPhone 3G

To start things off let me say that I’m a very happy iPhone user. But will I be buying the new iPhone 3G? No. And here’s why.

What AT&T doesn’t want you to know, is that their 3G HSDPA networking service is only available for a select amount of metropolitan areas. I mean, this thing is very, very limited.

In fact, the 3G access is so limited, that the main coverage map doesn’t even cover the service area. Instead, AT&T provides a pop-out menu with the list of areas where 3G is available, each city having its own map of locational service.

So what about the iPhone user who lives in Montana (a state in which AT&T doesn’t offer any 3G access at all)? Or even in a New Jersey suburb? To say it lightly, you’re screwed.

If you purchase the iPhone 3G and don’t live in a major metro area, you’re essentially paying for the 2G iPhone with GPS. Simple as that. So the extra expensive data plan you’ll be forking over for from AT&T is basically just a hole in your wallet.

So who is the 3G iPhone good for? Traveling business men and city-dwellers. And that’s pretty much it.

If Social Media Were A Film, Which Stars Would Play The A-List? Part 2!

Well I promised a part 2, and here we are. The question remains the same. If Hollwood producers decided to make a film dedicated to social media, who would the stars be? Here’s the sequel to the mind-blowingly fun “If Social Media Were A Film, Which Stars Would Play The A-List?” series. Perhaps we’ll call this one, Twitter: The Musical!

Taylor Hicks (known from American Idol) as LEO LAPORTE

Sigorney Weaver (known from the Alien trilogy) as DARREN ROWSE

Tina Fey (known from 30 Rock and SNL) is Veronica Belmont from Mahalo Daily

Michael Imperoli (known from The Sopranos) is Gary Vaynerchuk from WineLibrary.TV

To be continued? Hmmm…. perhaps.

Plurk-is-otown

If Twitter Is The Rolling Stones, Plurk Is O-Town

Much like the good ole’ Stones, Twitter has had their share of foul-ups, rock bottom smackdowns, and all out periods of disgrace. But also like the Stones, they continue to march on, doing what they do best. Rocking the community.

Plurk has become the newest talking point for social networking conniseurs. But for me, the easiest way to compare Plurk to other services is through another piece of media.

I once owned an O-Town single. Sure, I’m ashamed to admit it now, but at the time “Liquid Dreams” was one of the coolest pieces of pop I had ever encountered. But what happened? Eventually the song lost its zing. After enough listens it became nothing more but just another piece of filler in my CD case.

Eventually the O-Town CD found its way into my junk drawer and became scratched beyond recognition. So I threw the damn thing out, just like I would any incomprehensible piece of junk. By now the CD has probably either reached its half-life in a landfill somewhere or has been melted down and recycled into the Asian-made tourist product doodad market.

Plurk is just another flash in the pan, destined for the junk drawer. I just happen to be getting it nice and scratched up earlier than others.